Homo Oeconomicus: The Economic Model of Behaviour and Its ...
Gebhard Kirchgässner
The approach of R.H. THALER and H.M. SHEFRIN with two stable but conflicting preference orders seems to be more promising. 61 ARISTOTLE, Nicomachean Ethics, 1138b. 62 This is a similar distinction as the one which plays a role in J.C. ...