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Centennial Brand Book: Famous Brands and Biographies of the ...
Richard GoffThe origin of cattle brands, the development of symbols, how brands were registered and the history of the owners.
Salmonella
Danielle A. BrandsDiscusses the salmonella bacterium and the disease it can cause, its diagnosis, treatment, and more.
Danielle Walker's Against All Grain Celebrations: A Year of ...
Danielle WalkerAfter suffering for years with a debilitating autoimmune disease and missing many of these special occasions herself, Danielle Walker has revived the joy that cooking for holidays can bring in Danielle Walker's Against All Grain ...
How Brands Become Icons: The Principles of Cultural Branding
Douglas B. Holt“Iconic brands” (ie: Coca-Cola, Volkswagon, Corona) have social lives and cultural significance that go well beyond product benefits and features This book distills the strategies used to create the world’s most enduring brands into a ...
Cattle Brands Poster
Jane PattieAccompanying poster for Cattle Brands book. Over 1100 brands illustrated. Two-sided with legend on the back.
Brands: Meaning and Value in Media Culture
Adam ArvidssonBrands are now a dominant feature of everyday life. Drawing on rich empirical material, this book builds up a critical theory, arguing that brands have become an important tool for transforming everyday life into economic value.
Brands of Faith: Marketing Religion in a Commercial Age
Mara EinsteinBrands of Faith argues that in order to compete effectively faiths have had to become brands – easily recognizable symbols and spokespeople with whom religious prospects can make immediate connections Mara Einstein shows how religious ...
Brands, Information, and Loyalty
Bharat N. AnandWe empirically examine the role of brands as aggregators of information.
Brands and Branding
Stephen BrownHere are seven reasons why: It’s introductory, aimed at undergraduate students or postgrads without a bachelor degree in business and assumes nothing more than readers’ awareness of high profile brands such as Coca-Cola, Microsoft and ...
Communities of Peace.: Confronting Injustice and Creating ...
PreviewConfronting Injustice and Creating Justice. Danielle Poe ... to move toward peace . Danielle Poe, Associate Professor of Philosophy University of Dayton INTRODUCTION Danielle Poe William C. Gay opens this volume with PREFACE.
Masters of Enterprise
H.W. BrandsFull of surprising insights, written with H. W. Brands's trademark flair, the stories in Masters of Enterprise are must reading for all students of American business history.
Rapport d'information sur les accords d'association avec ...
Danielle AuroiTRAVAUX DE LA COMMISSION La Commission s'est réunie le 10 juin 2014, sous la présidence de Mme Danielle Auroi, Présidente, pour examiner le présent rapport d'information. La Présidente Danielle Auroi, co-rapporteure. Nous voici ...
Creating Passion Brands: How to Build Emotional Brand ...
Helen EdwardsThis book uses interviews and case studies to show how belief-led brands such as Google, Zara and Camper have outstripped the growth of their peers by igniting passion among employees and consumers alike.
Destination Collaboration 1: A Complete Research Focused ...
Danielle N. DuPuisLibrary of Congress Cataloging-in-Publication Data DuPuis, Danielle N. Destination collaboration 1 : a complete research focused curriculum guidebook to educate 21st century learners in grades 3-5 / Danielle N. DuPuis and Lori M. Carter. p.
Brands and Their Companies
Cengage GaleThis source lists manufacturers and distributors from small businesses to large corporations, from both the public and private sectors, offering complete coverage of 365,000 U.S. consumer brands; 80,000 manufacturers, importers or ...
Brand Shift: The Future of Brands and Marketing
David Houle"A ... look at how cultural change, accelerating technological advancement, Big Data and the Internet of Things will affect brands and marketing in the years ahead"--Page 4 of cover.
Brand Sense: How to Build Powerful Brands Through Touch, ...
Martin Lindstrom"A treasury of ideas for bringing new life to your brands, and the cases are truly compelling . . . should be read by everyone involved in developing or improving a brand. Read this book and watch how the professionals do it!
Big Girl
Danielle SteelAn inspiring and uplifting novel from the incomparable storyteller Danielle Steel 'Watch out, world. Here I come!' For Victoria Dawson, growing up isn't a happy experience.
Property of a Noblewoman
Danielle SteelBut neither of them could imagine where the contents of the box could lead them . . . or how it will change their lives forever. An extraordinary, sweeping story from master storyteller Danielle Steel.
The National Archives of Canada, 1872-1997
Danielle LacasseDanielle Lacasse, Antonio Lechasseur. Northwestern University Library Evanston, Illinois 60208-2300 UK The National Archives of Canada 1872 - 1997 Danielle Lacasse.
What's in a Name?: Advertising and the Concept of Brands
David M JonesJ. Hugh Davidson, “Why Most New Consumer Brands Fail,” Harvard Business Review (March–April 1976): 117–122. 14. Peter Carter and Roz Hatt, “How Far Does Advertising Protect the Brand Franchise?” Admap (May 1983): 261–280. 15 .
Country
Danielle SteelFrom Vegas to Nashbille, a brand new world opens up to her. Should she return to her empty house, or take a risk with someone new? Danielle Steel is famous for her inspirational stories about family, love and life.
The Award
Danielle Steel. . Danielle Steel is famous for her inspirational stories about family, love and life. Her novels will be enjoyed by readers of Penny Vincenzi, Jodi Picoult and Diane Chamberlain.
Danielle Walker's Against All Grain: Meals Made Simple: ...
Danielle WalkerBeloved food blogger and New York Times bestselling author Danielle Walker is back with over 100 new Paleo recipes in her sophomore cookbook, Meals Made Simple—a collection of gluten-free, dairy-free, and Paleo-friendly recipes for easy ...
Building Strong Brands
David A. AakerNow, in this compelling new work, Aaker uses real brand-building cases from Saturn, General Electric, Kodak, Healthy Choice, McDonald's, and others to demonstrate how strong brands have been created and managed.
Trade Marks and Brands: An Interdisciplinary Critique
More editionsWhat should be the scope of its protection? This volume assembles essays examining trade marks and brands from a multiplicity of fields: from business history, marketing, linguistics, legal history, philosophy, sociology and geography.
Brands: The Logos of the Global Economy
Celia LuryThis book offers a detailed and innovative analysis of the brand Illustrated with many examples, the book argues that brands: * mediate the supply and demand of products and services in a global economy * frame the activities of the market ...
How Advertising Works: The Role of Research
PreviewThe Role of Research John Philip Jones. benefits: (a) Successful brands can generally command a premium price and are less driven by the need for money- off promotions, (b) Because they often sell a large volume, successful brands benefit ...
The Man Who Saved the Union: Ulysses Grant in War and Peace
H.W. BrandsFrom New York Times bestselling author H. W. Brands, a masterful biography of the Civil War general and two-term president who saved the Union twice, on the battlefield and in the White House, holding the country together at two critical ...
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