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Global Marketing

Svend Hollensen

As well as this book, he is the author of other Pearson texts, including"Marketing Management"and "Essentials of Global Marketing." " " Student resourcesspecifically written to complement this textbook are at www.pearsoned.co.uk/hollensen "

Marketing Management: A Relationship Approach

Svend Hollensen

Multiple case studies in the book - and online as video case studies at the book's homepage (ie. Senseo ; Red Bull ; Lindt & Sprüngli ; Ryanair )

Stand Firm: Resisting the Self-Improvement Craze

Svend Brinkmann

In this witty and bestselling book, Danish philosopher and psychologist Svend Brinkmann argues that we must not be afraid to reject the self-help mantra and 'stand firm'.

Stå imot

Svend Brinkmann

I sin skarpe og frigjørende lille bok Stå imot tar den danske psykologiprofessoren Svend Brinkmann et bitende oppgjør med kravet om forandring.

Stå fast: Vägra vår tids utvecklingstvång

Svend Brinkmann

Känns det bekant?↵↵I Stå fast gör psykologiprofessorn Svend Brinkmann upp med utvecklingssamhället och hela självhjälps- och coachfenomenet på ett underhållande och lättsamt sätt.↵↵Han menar att vi behöver lära oss att ...

Philosophies of Qualitative Research

Svend Brinkmann

Svend Brinkmann. SERIES IN UNDER STAND ING STATISTICS Series Editor SERIES IN UNDER STAND ING MEASUREMENT Series Editor SERIES IN UNDER STAND ING OUALITATIVE RESEARCH Series Editor 1 OXFORD UNIVERSITY ...

Diagnostic Cultures: A Cultural Approach to the ...

Svend Brinkmann

This book argues that in fact something more fundamental has been taking place in recent years: the development of diagnostic cultures.

Qualitative Inquiry in Everyday Life: Working with Everyday ...

Svend Brinkmann

This book is a 'survival guide' for students and researchers who would like to conduct a qualitative study with limited resources.

Qualitative Interviewing

Svend Brinkmann

The book begins with a theoretically informed introduction to qualitative interviewing by presenting a variegated landscape of how conversations have been used for knowledge-producing purposes.

John Dewey: Science for a Changing World

Svend Brinkmann

Scholars are returning to the writings of William James, Charles Peirce, George Herbert Mead, and John Dewey. This book continues the fine tradition of Transaction’s History and Theory of Psychology series.

Psychology as a Moral Science: Perspectives on Normativity

Svend Brinkmann

The book cites normative moral standards, as far back as Aristotle, that give human thoughts, feelings, and actions meaning, and posits psychology as one of the critical methods of organizing normative values in society; at the same time it ...

Journal of the Chemical Society

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John Watson Jonkin, B.Sc, A.I.C. John Ernest Jewell. Edgar Jones. Jan Kalff, D. Chem. Shankar Nath Kapur, B.Sc. Ghulam Safdar Khan, B.Sc. Svend Hald Lassen. William Dawson Lloyd. Philip Patrick Lynch, B.Sc. Francis Geoffrey Macalpine, ...

Bulletin of the American Mathematical Society

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... D. C.; Matematisk Forening i København: Professor Aksel Frederik Andersen, Danmarks Tekniske Højskole, Copenhagen; Lektor Kai Rander Buch, Danmarks Tekniske Højskole, Copenhagen; Lektor Svend Bundgaard, Matematisk Institut, ...